Home News & Reviews Editor Obsessions I’m a Beauty Editor – Here are the Top Haircare Products I Can’t Live Without


I’m a Beauty Editor – Here are the Top Haircare Products I Can’t Live Without

You can buy all my tried-and-true hair faves at Target.

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top haircare products
images courtesy of the brands

As a beauty editor who’s tried every product under the sun, I’m pretty particular about what I let into my haircare routine. So when I tell you these five products are essentials, you know they’ve earned their place. These are the five haircare products I simply can’t live without—and the best part is that they’re just a Target run away. Whether you’re repairing, styling, or just trying to make it through the week without washing your hair, these products have got you covered. Go ahead, treat yourself to these hair heroes, and let your locks live their best life!

1) K18 Biomimetic HairScience Leave-In Molecular Repair Hair Mask

best hair products at Target

Let’s start with the ultimate repair tool. K18 is more than just a hair mask—it’s a game-changing, science-backed miracle. If your hair has ever endured color treatments, hot tools, or even just a rough ponytail, this is what you need to bring it back to life. The biomimetic science actually reverses damage, and after just one use, my hair felt softer, smoother, and almost brand new. What I love most? It’s a leave-in treatment, so no rinsing required—perfect for those busy mornings when I’m juggling a dozen other things. Just apply, style as usual, and you’re good to go!

Beauty Editor Tip: Less is more with this mask. A small amount goes a long way, so start with a little and work your way up if needed. Your hair will thank you!

John Frieda Precision Foam Colour in Dark Chocolate Brown

best hair products at Target

Alright, here’s the scoop: I’ve been dyeing my own hair for the last 25 years. Yes, you heard that right—a quarter of a century of at-home coloring, and I’ve found my holy grail with John Frieda’s Precision Foam Colour. The dark chocolate brown is my absolute favorite. The foam formula is ridiculously easy to apply—it covers every strand with ease, ensuring no patchiness and just beautiful, even color that looks professionally done.

Beauty Editor Tip: Always buy two boxes, especially if you have thick or long hair like mine. This ensures you get the best coverage possible. Plus, this formula smells amazing—no more hiding out from that typical dye smell. It’s quick, it’s easy, and it delivers stunning results every time. My secret to salon-worthy color at home!

Tresemme Extra Hold Hairspray for 24-Hour Frizz Control – Travel Size

best hair products at Target

This tiny can is my on-the-go lifesaver. Whether I’m taming flyaways or ensuring my curls stay put from morning to night, Tresemme’s Extra Hold Hairspray is my secret weapon. It gives just the right amount of hold without turning my hair into a helmet, meaning I can still run my fingers through it (which, let’s be honest, is a must). The travel size is a genius addition to my purse—ready to save the day whenever frizz decides to make an appearance. It’s safe to say I have been using this hairspray for some…wait for it…30 years!

Beauty Editor Tip: Keep one in your car, one in your purse, and one in your desk drawer. You’ll never be caught off guard by frizz or flyaways again.

Not Your Mother’s Plump for Joy Body Building Dry Shampoo

best hair products at Target

Let’s be real—who has time to wash their hair every day? Not me! That’s why Not Your Mother’s Plump for Joy Dry Shampoo is a staple in my routine. It doesn’t just soak up oil; it adds volume and life back into my hair, making it look freshly styled even on day three. Plus, it smells like a citrusy dream and doesn’t leave that dreaded white residue. When I need a quick pick-me-up, this is my go-to.

Beauty Editor Tip: Flip your hair upside down and spray at the roots for maximum volume. It’s like a fresh blowout in a can!

It’s a 10 Ten Miracle Styling Serum (4 oz) Alcohol-Free Hair Serum

best hair products at Target

If you’re a hot tool lover like me, you need this serum in your life. It’s a 10 Ten Miracle Styling Serum is aptly named because it truly is a miracle. This alcohol-free formula smooths, adds shine, and protects your hair from heat damage without weighing it down. I’m talking frizz-free, glossy strands that look like I just left the salon. It’s gentle enough for color-treated hair, and it gives me the confidence to style away without worrying about damage.

Beauty Editor Tip: Apply this to damp hair before blow-drying for an extra smooth and shiny finish. Your hair will be begging for more!

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Janene Mascarella