Home News & Reviews Celebrating ImPRESS Press-on Falsies: A BELLA Magazine Beauty Award Win


Celebrating ImPRESS Press-on Falsies: A BELLA Magazine Beauty Award Win

Underlash, press-on Falsies FTW.

All products featured on Beautify.tips are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.

underlash

I’ve got some fabulash news to share with you all—ImPRESS Press-on Falsies won a BELLA Magazine 2024 Beauty Award! As someone who has been in the beauty industry for over two decades, I can’t tell you how thrilled I am to see these game-changing lashes get the recognition they deserve.

Before joining the KISS team, I was the Beauty Director at BELLA Magazine. I started the BELLA Magazine Beauty Awards 15 years ago, and it’s incredible to see how much this event has grown, especially under the direction of CEO and EIC Vanessa Coppes and the rest of the fabulous BELLA team.

Inside the BELLA Beauty Awards Ceremony

The atmosphere at the awards ceremony and beauty issue cover party was electric. From the stunning decor to the chic attendees, every detail was on point. It was a night to celebrate the best in beauty, and accepting the award on behalf of imPRESS Beauty was a true highlight. Seeing industry peers recognize the innovation and quality of our NO GLUE/ NO DAMAGE self-stick lashes was a proud moment.

The event was hosted by beauty industry icon Laura Geller, and I am so excited because she will soon be a guest on our podcast. On behalf of imPRESS, it was such an honor to be part of this incredible event.

Why ImPRESS Press-on Falsies Deserve the Win

So, let’s talk about why these lashes are worthy of such an award. ImPRESS Press-on Falsies are a total game-changer in the world of false lashes. I wrote this review last year when the lashes first hit the market and this article continues to be the most widely read and shared article on beautyify.tips. Here’s everything you need to know about them:

  • No Glue Needed: That’s right, these lashes are self-stick, which means no more messy glue to deal with. Just press on and go!
  • 1-Step Application: Forget complicated multi-step processes. With ImPRESS Press-on Falsies, it’s just one step to fabulous lashes.
  • Affordability: High-quality lashes don’t have to break the bank. These are seriously affordable and offer great value.
  • Ease of Use: Whether you’re a lash newbie or a seasoned pro, these lashes are incredibly easy to apply. Perfect for busy mornings or last-minute glam sessions.

ImPRESS Press-on Falsies are more than just lashes; they’re a beauty revolution. They simplify your beauty routine, making glam accessible to everyone. If you haven’t tried them yet, what are you waiting for? They’re the perfect blend of convenience, quality, and affordability, and as the beauty editor who created these awards over a decade ago, I feel they are truly deserving of the accolades.

On behalf of the KISS and imPRESS team, thank you, BELLA, for this incredible honor, and thank you to all the beauty lovers who support innovative products like imPRESS Press-on Falsies. Here’s to many more fabulous beauty moments and award wins!

SHOP PRESS-ON FALSIES

author avatar
Janene Mascarella