Home News & Reviews Get the Look The Best Red Carpet Hair Looks at the 2023 VMAs

The Best Red Carpet Hair Looks at the 2023 VMAs

How to get Cardi B’s sleek locks and Dove Cameron’s exact hair color.

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The MTV Video Music Awards are always the place to score the hottest hair trends, and two stars in particular stood out from the A-List crowd.

Rap superstar Cardi B made money moves with her red carpet VMA look giving sleek straight hair. Cardi’s hair was styled by göt2b Protective Styling & Color Expert TokyoStylez. Tokyo chose to give Cardi B’s hair a sleek sophisticated look using three staple göt2b products. To slick down Cardi’s hair Tokyo went in with göt2b Ultra Glued Invincible Styling Hair Gel. Tokyo’s specialty is applying wigs so to melt her wig and ensure its secure she went in with göt2b Glued Bonding Glue .Lastly, Tokyo finished the look with her go to göt2b Glued Blasting Freeze Spray to remove any fly aways and ensure her hair stays straight throughout the night.  

Dove Cameron  rocked the carpet with freshly dyed black hair. Stylist Jacob Rozenberg refreshed Dove’s hair color with Schwarzkopf® Keratin Color Rich Soft Black for extra shine and richness. 

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How TokyoStylez created a sleek, straight look:

Step 1: Slick down hair & flyaways with göt2b Ultra Glued Invincible Styling Hair Gel

Step 2: Place a nude stocking cap over hair

Step 3: Apply layer of göt2b Glued Bonding Glue around areas of the hairline where lace will be applied & blow dry until the layer is tacky (repeat this step 3 times)

Step 4: Press lace into glue

Step 5: Tie down hairline to melt lace with an elastic band

Step 6: Once dry, remove band and begin styling

Step 7: Press hair out using a hot comb and ceramic flat iron

Step 8: Lightly spray with göt2b Blasting Freeze Spray to reduce any fly aways

göt2b Glued Blasting Freeze Spray ($6.47 Walmart.com

Freeze any desired style into place with got2b Blasting Freeze Spray. Spray through hair carelessly for that sexy, messy look or twist tips into spikes for outrageous hold that will last until your next shampoo. Only for stuck up styles and extreme rock hard hair.

göt2b Ultra Glued Invincible Styling Gel ($5.98 Walmart.com)

This Got2b Ultra Glued Invincible Styling Hair Gel’s hold is no joke! So put it down and slowly back away if you’re not up for the strongest gel hold ever! This non-sticky, no-flake formula is powered by high-tech styling agent – we call it Alpha XTR. Call it what you want, it lets you take your hair to new heights. Or do your own thing and cement your individual style. And when the party comes to an end, easily un-glue with a little shampoo. Go ahead – style away! 

göt2b Glued Bonding Glue ($7.34 Walmart.com

Co-Created By You for You, the göt2b Glued Bonding Glue is designed for protective styles/wigs and leaves lace front wigs invisibly.  The Glued Bonding Glue is safe to use daily, leaving no damage to the hair and scalp, and no visible residue.  Dermatologist tested and formulated to be vegan with provitamin B5, this bonding glue is safe for your scalp, human and synthetic hair and your scalp. 


Dove Cameron: GET THE LOOK
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Jacob Rozenberg colored Dove’s hair in the hotel prior to her red carpet debut. Applying Schwarzkopf® Keratin Color Rich Soft Black section by section and verging roots only.  For the last 15 minutes of processing time, Jacob pulled the color roots to the ends of her hair to refresh throughout. Not only was the color refreshed but because of the pre color serum, Dove’s hair texture was soft and silky. 

Schwarzkopf® Keratin Color Rich Soft Black ($11.97 Walmart.com

This long-lasting color boasts up to 100% gray coverage and K·bond-plex technology for up to 80% less breakage (vs. untreated hair). Schwarzkopf® Keratin Color provides long-lasting permanent color with pre-color serum for strong and healthy looking hair and even color results from root to tip.

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Janene Mascarella