Home News & Reviews First Look The New Barbie Perfume Is Everything I Dreamed It Would Be

The New Barbie Perfume Is Everything I Dreamed It Would Be

This flirty new fragrance combines a vibrant blend of fruity, floral, and gourmand notes, and I’m instantly obsessed. Here are the details and how you can preorder.

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Photo: DefineMe Creative Studio

As a longtime beauty editor with an unyielding passion for all things fragrance, I couldn’t contain my excitement when I first caught wind of the Barbie Eau de Parfum by DefineMe Creative Studio. As a longtime fragrance lover (I’m talking early tweens!), I’ve been anticipating its release. Over the years, I have covered many (and I mean MANY) celebrity scents and if there ever was a more iconic superstar to launch a fragrance, I think Barbie most definitely fits the bill.  Yep, it’s the summer of Barbie and her world officially smells freaking delicious. It’s feminine, it’s flirty, it’s fruity…it’s everything I dreamed it would be.

The epitome of timeless glamour and empowerment, Barbie has always been close to my heart. So, when I heard that DefineMe Creative Studio collaborated with leading global toy company Mattel, and the prestigious fragrance house Givaudan to craft this scent, I knew it was going to be something extraordinary.

Upon experiencing the fragrance, I was immediately transported back to those childhood days when Barbie represented all our dreams and possibilities. The opening notes are a symphony of fruity delights – juicy pomelo, strawberry nectar, red cherry, and dragon fruit, all dancing in perfect harmony. It’s an invitation to embrace playfulness and curiosity – just like Barbie herself.

Barbie Fragrance Notes
  • Top: Pomelo, Strawberry Nectar, Red Cherry, and Dragon Fruit
  • Middle: Dahlia Rose, Gardenia, Peony, and Pink Magnolia
  • Base: Sandalwood, Whipped Cream, and Soft Musk

As the fragrance evolves, a delicate and enchanting garden of blooms emerges – dahlia rose, gardenia, peony, and pink magnolia. This heart of the fragrance exudes sophistication and femininity, reminiscent of Barbie’s timeless elegance. It’s like being enveloped in the allure of a fairy tale, where dreams and aspirations know no bounds.

The dry-down, oh, the dry-down! It’s a heavenly blend of creamy sandalwood and a hint of whipped cream. This exquisite combination of sophistication and nostalgia is simply magical, evoking delightful memories of carefree moments. The soft musk undertones leave a lingering trail of confidence and allure that I can’t help but fall in love with every time I spray it on. I even indulged in a little spritz before I went to bed last night. Talk about sweet dreams…

For me, this fragrance is more than just a scent; it’s a tribute to the embodiment of empowerment and self-expression that Barbie has represented for generations. It celebrates embracing one’s unique self and breaking free from limitations to create our own narratives.

The elegant 100ml / 3.4 fl oz bottle with its chic design is the perfect addition to any fragrance collection. It proudly displays Barbie’s iconic silhouette, serving as a constant reminder of the timeless inspiration she continues to be.

Barbie Eau de Parfum is available for preorder on DefineMe’s website and ships in August. It will roll out online at Macy’s and Amazon.
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Janene Mascarella