Home Spotlights & Interviews Celebrity Celebrity Makeup Artist Ash K. Holm: “I Can’t Think of a Better Way to Lash!”

Celebrity Makeup Artist Ash K. Holm: “I Can’t Think of a Better Way to Lash!”

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Ash K. Holm is the Los Angeles-based makeup artist behind the glamorous looks and glowing skin of A-list celebs like Ariana Grande, Kim Kardashian, Shay Mitchell, Ashley Graham, Camilla Cabello, and more. The secret to her most iconic custom lash looks: Falscara.

“I’m able to pull inspiration from so many different Falscara styles,” says Holm. “The application is fast, easy, and the wisps feel weightless on the eyes. I can’t think of a better way to lash!”

Build Your Dream Lash’drobe

Falscara brings the glam prowess of a posh lash studio home, with a stunning array of subtle-to-glam wisps that (rather brilliantly) are placed on the underside of your natural lash line. The beauty of  these DIY lash extensions (besides the fact that they are super affordable!) lies in the ability to build your own bold. From subtle to full-blown glam, the wisps can be stacked, layered, mixed and matched — the looks are limitless. 

What’s so unique about Falscara? 

Unlike traditional falsies, the wisps are tiny clusters of featherlight false lashes that go under your natural lashes, so the bands aren’t visible. That’s what makes them look so natural.

Here, Holm shares her expert tips and tricks on how to master Falscara in minutes and create the ultimate lash extension look using her makeup artist must-haves.

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Janene Mascarella