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Everything You Need to Know About the Douyin Blush Trend on TikTok

Doll-like blush is the perfect way to play up your look.

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Douyin Blush Trend

Another day, another TikTok beauty trend.  To keep you in the know, we’re dishing on the latest sensation that’s sweeping TikTok: the Douyin Blush trend. This trend is more than just a swipe of color—it’s a nod to the effortless elegance that’s defining modern beauty standards. Originating from Douyin, the trendsetting counterpart of TikTok in China, this look is all about a blush application that’s as natural as it is stunning. It’s playful, it’s fresh, and oh-so-achievable. Whether you’re a makeup minimalist or a glam guru, the Douyin Blush is your ticket to an enviable, photo-ready glow. Let’s break down this viral phenomenon and show you how to master the art of the perfect flush.

What’s the Buzz with Douyin Blush?

Douyin Blush, originating from China’s TikTok, Douyin, presents an irresistible combination of youthful radiance and sophisticated subtlety. It’s all about achieving that enviable, natural flush that looks like you’re perpetually in a state of bliss. On TikTok, where the avant-garde meets the accessible, Douyin Blush has become a symbol of style and finesse. It’s not just about the color; it’s about how it transforms your entire look with a few strategic strokes.

How do you do Douyin Blush?

Douyin Blush is a unique makeup technique that goes beyond the traditional. It involves using red lipstick or a pigmented liquid blush, not just on the cheeks but in small, arrow-like strokes on the outer eyes, cheekbones, nose, and chin. This innovative approach blends the bold intensity of red with the softness of a blush, creating a look that’s both striking and whimsically doll-like.

The Viral Technique on TikTok

This trend gained momentum on TikTok for its distinctive style and the transformative effect it has on the face. The method is simple yet impactful: apply your chosen red hue in small arrows in key facial areas, then blend it out for a seamless, flushed appearance. The result? A look that’s both sculpted and soft, perfect for those who love to make a statement with their makeup.

How to Achieve the Douyin Blush Look


Product Selection: Choose a vibrant red lipstick or a pigmented liquid blush. The intensity of the color is crucial for achieving the desired effect.

Strategic Application: Draw small arrows with your product on the outer corners of your eyes, along the cheekbones, down the bridge of the nose, and on the chin.

Blending Technique: Using a makeup sponge or brush, blend the product outwards. The key is to diffuse the color while maintaining the intensity near the application points.

Final Touch: Adjust the intensity as per your preference. You can add more product for a bolder look or keep it subtle for a natural flush.

Top 5 Products for the Perfect Douyin Blush

  1. Fenty Beauty by Rihanna – Stunna Lip Paint: Ideal for a long-lasting, vibrant look.
  2. NARS Liquid Blush in Orgasm: Offers a perfect blend of color and shimmer.
  3. Maybelline SuperStay Matte Ink Liquid Lipstick: For a budget-friendly yet bold option.
  4. Glossier Cloud Paint: A user-friendly choice for beginners, easy to blend and build.
  5. Ruby Kisses DUO Cream Blush. Two complementary blush colors, one with a solid hue and the other a lighter pink shade with a shimmering finish
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Janene Mascarella